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Sean Coleman

Sean Coleman


Sean Coleman has many strings to his bow. He is the CEO of the South African Bookmakers’ Association and the Managing Director of Betdata and Betdata International. Both companies provide audio visual and betting data products to licensed betting operators in South Africa and around the world. With more than 65 years of experience and good standing within the industry, the South African Bookmakers Association is the leading trade association for licensed bookmakers in South Africa representing bookmaker interests in 6 of 9 provinces.


Sean’s experience spans 19 ½ years as a regulator both with SARS and the erstwhile KZN Bookmakers’ Control Committee and 9 years working in Bookmaking sector of the Gambling Industry. His vast regulatory background and network of well established relationships are important to him and are key drivers in his ability to successfully drive both businesses.


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